Kim Kardashian had a nice day yesterday after launching new perfumes, Kimoji Peach, Kimoji Cherry and Kimoji Vibes. Within five minutes after product launch, Kim collected five million. That is, one million per minute after the launch of perfumes.
We point out that perfumes cost $ 45 each and only advertised on social networks. No marketing penny was spent, which means that Kim benefits more in the end. With few calculations, we conclude that Kim sold about 100,000 perfumes within a day.
However, they are still in a state of affairs. Who wants to buy any of the three on the official website. Success comes with drama, of course and in this case, Kim Kardashian is being sued by Vibes Media. According to them, the perfume logo is similar to the company logo and this violates the brand's right. Media Vibes requires an unknown value in indemnity, a prohibition order for the further sale of perfume and the destruction of all unsold bottles.
Kim Kardashian's first perfume, Crystal Gardenia, came out in November. The 300,000 bottles were sold within six days. The next was Kimoji Hearts, which she sent to friends and foes, packed in a chocolate heart box. This time, Kim promoted the perfume by sending it to the influents accompanied by cakes in a transparent box.
Source: Elle
