Love him or hate him, Gjesti won the fourth edition of "BBVA", taking home the grand prize! He was declared the winner after a head-to-head televoting with Rozana Radin, while in the final he was joined by Laeri and Egli.
 
One of the most discussed residents this edition, Gjesti divided the public into two groups:
- Some were convinced that he would win the competition;
- Others, said "no", there is no way, as he made too many mistakes in the game.
 
Unfortunately for the second group, Gjesti won and we think we have some reasons why:

Gesture, a hurricane (for better or worse)

Gjesti entered furiously, harassed everyone, took some residents out with Black Envelopes (to bring them back again) and on many occasions challenged all the patience of the residents. During the clip of his line in the game, Gjesti made it clear: His game coincided with testing the nerves of the residents. He identified the competitors who did not hold their nerves very well, provoked them without retreating and Gerta threw beer at them; Jozi insulted and discriminated (eventually, even shot him) and G Bani pushed him by putting his hand in his face.

Gest's actions and his provocations were not always welcomed by the public and, more importantly, not by the residents, but after all, that's the game.

Lack of competition

Initially, some strong residents were identified, among them Rozana and Gerta, who gave up on debating with Gjesti and made a strategic mistake: They fought each other and left Gjesti out. With the aim of eliminating each other, Gjesti was the one who benefited. The lack of a genuine competition, of constructive debates (because we all got tired and turned off the TV at one point in the argument), as well as the same dramas and troubles declared Gjesti the winner, because the public did not have the opportunity to recognize other competitors as contestants/winners.

Competitors without strategy, who lacked analytical thinking and composure, useless and false arguments, equally tedious and unclear situations, which were treated in a hurry, made "BBVA 4" such a boring edition that we knew the winner even before the final.

Walk-in closets with the public

Gjesti knew how to manage the audience's curiosity. As he saw in "BBVK", where people are interested in romances (his relationship with Xhenetë), where he rose to prominence; also in "BBVA 4", romance feeds clicks, which bring attention. The mathematical operation is very simple:

Love + Toxicity on a reality show = more media attention, prime time, public interest (which can also bring attention).

The gesture tested the water with one foot first, to see how deep it could go. Then, it increased the dose of toxicity and the ups and downs of a romance, sometimes within minutes, leaving the audience confused and curious to know the next step.

The incident with Jozi

Before leaving the "BBVA 4" house, Jozi did what we all feared: An act of violence! He slapped Gjesti, leading him to victory. The slap was a catapult, which lifted Gjesti a little higher, as even people who were not his fans condemned the act because violence is in any case unjustifiable. Practically, every attack made before against Gjesti was a reason to lead him to victory.

Authentic expressions

"Nub"; "Come on, good night"; "Every sense is fulfilled", were spread on "BBVA 4" quickly, not only by residents, but also by commentators and Ledioni himself. People's memory is activated by specific words and expressions, so in a way, even when the Gest was not being talked about, we remembered the Gest.

Everything to catch prime

Gesti had a very good and fixed skill for the game within "BBVA 4", where he managed to penetrate many situations that would arouse discussions, even though sometimes it was not even about him. However, when we all expected him to explode and tell us something smart, this did not happen. Gesti said a few lukewarm words, said "good night" to us at 9:15 PM, and we listened to Egli's long speeches.

Alone against the inhabitants

Gjesti was a bit late to the game, but he used it to his advantage. He played the “separation” card well as a new resident in his favor and initially fought without any alliance. Gjesti explained yesterday that he initially felt bad, uninvolved and in many cases excluded, but the public has a great weakness for people who “get on their nerves”, so of course, it would create the expected empathy towards Gjesti.

Cherished by opinion leaders

Let's put it bluntly: Gjesti was the spoiled brat of this edition. He crossed the wall, behaved the way he behaved with Egli, etc., but again, somehow, the opinionators found a way to justify, minimize his actions, or speak softly. We remember Neda, who treated him like a small child so that he wouldn't get upset (during the discussion: Gjesti, where are you going? Please, sit down and listen to me until the end). Even Arbri, who doesn't spare any insults, was gentler with Gjesti and yes, the difference in behavior between Gjesti and the other residents was obvious.

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