Among hundreds of victims, Sri Lanka's attack took the lives of three Danish billionaire Anders Holch Povlsen's lives.

Povlsen is the executive director of the famous Danish clothing company, Bestseller. Also, the billionaire is one of the biggest shareholders of the English apparel firm, Asos.

According to the BBC, the family was there to pass Easter, but 3 of the four children of the couple could not escape the tragedy that occupied the country.

"Unfortunately, we confirm the reports," writes one of the representatives of the company "Bestseller".

The 46-year-old billionaire's children's names have not yet become public.

Meanwhile, the number of victims so far has gone up to 290 as a result of outbreaks in churches and luxury hotels. Authorities have arrested 24 people, but none of them take responsibility.