Of all the protagonist colors in the world of makeup, red has a special place. This shade, which is often associated with love, sensuality and femininity, has been worn on women's lips, cheeks and nails for centuries.
While this color certainly hasn't disappeared from the beauty industry, recent trends have leaned more towards minimal makeup, clear skin, and natural-toned lips. It is enough to remember the public appearances of Pamela Anderson with a fresh face and without a single drop of make-up. But with the start of 2024, red has made an unexpected comeback.
For example, at the Lakers-Heat basketball game in Los Angeles, celebrities appeared in glittering red makeup, from Selena Gomez's deep red nail polish to Tracee Ellis Ross' lipstick.
Olivia Culpo has also appeared in an all-red ad campaign from her clothes to her lipstick, not forgetting Megan Fox who did her hair bright red.
Luxury beauty brands have kicked off 2024 with a selection of red products, from lipsticks to blushes, glosses, and more. If you are ready to choose the most vibrant color of this season, this is your moment!
Source: Marie Claire