With great pleasure, we shared the news that soon the first H&M store will open in Albania. Tell us some more details about this event?
We are very excited to open our first store in Albania, precisely in Tirana, on March 17, 2023. We have long wanted to have a physical presence and be where our customers are, meeting their growing expectations and being offering them the combination of fashion and quality at the best price in a sustainable way.
What should customers expect from the opening of the first H&M store? Any surprises?
It is truly amazing to realize how many lovers of fashion and H&M collections have been waiting for the opening of this store in Tirana! That's why we want to share with everyone our passion for fashion and celebrate together with all our customers by creating an unforgettable memory for this first day at TEG!
Visitors will have the opportunity to benefit from up to 50% discount on selected clothing. For the first 500 customers there will be H&M gift cards. On the opening day at TEG, the first person in line will receive a card worth €250, the second €150, the third €100 and for each person who follows the queue there will be a card worth €10 . This offer will be valid until March 19. So we welcome everyone!
Albania thus becomes the third country in the region, after North Macedonia and Kosovo, where you come with the H&M brand, tell us something more about this investment?
We have seen the long-term development of the market in the country and the welcome that customers have for H&M, every time we have opened a new store. The conditions to enter a market mature with time and we think this is the perfect moment to finally open our first H&M store in one of the best shopping centers in the country such as TEG. All our customers will have the opportunity to experience their purchases in a space of 2000 m2.
What will customers be able to find at H&M?
We want to make fashion and new trends accessible to everyone, in order to surprise our customers, exceed their expectations and give them the opportunity to explore style and fashion as an expression of their personality. The new store is designed to offer a modern and welcoming experience to customers, through a wide range of clothing for women, men, teenagers and children, as well as many accessories.
