Without the slightest doubt, TikToku is the simplest platform to promote new songs. All it takes is a challenge (like a duet, for example) or a jump - the keywords on TikTok - and that's it: the algorithm does its job.
After booming during the quarantine a year ago, the singers took the new platform seriously by creating personal accounts and using it to promote their projects. Remember Besa Kokëdhima's " Amelia ", Tayna's " Bye Bye " and Dafina Zeqiri or the famous " Make a Pose " by Don John.
But if the above songs became popular by the users, recently it is noticed that the singers are harassing the followers themselves to create dances, which are promoted to a wide network of users and make the song viral.
For example, in the collaboration of Butrint Imer, Kida and Ledri Vula, "Dale", some of their movements are noticed which are worthy of TikTok's dances.
Some time ago, Dafina presented a dance for the song " Mos shko" with Ylli Limani. Fifi also "challenged" the followers with a dance to the song " Fixation ". Enca also posted on TikTok a choreography of the song " Rakia ".
Now, not in vain are everyone on TikTok!