While the U.S. government is planning to most likely ban the use of Tik Tok, Instagram is testing a new, similar platform. The new app is called Instagram Reels has just been launched in India and has recently been accessible in France, Germany and Brazil.
What is Instagram Reels?
Like Tik Tok, Instagram Reels allows users to create 15-second videos using popular songs. On Instagram plans is for Reels to be the next place where users take part in fun challenges and new trends.
Representatives of the popular platform say that 45% of videos on Instagram are 15 seconds or less, so Reels is a good opportunity for people to post things they don't want to post on Story or Feed. His options include, filming, filters and music. Although this option has not yet extended its access to the US, it could be a good replacement now that the TikTok ban is being discussed.
Even users don’t even have to worry about copyright regarding the music they choose to Reels, as Instagram is collaborating with big names on record labels to make it easily accessible to users.
How to use?
This app can be used in the same way as Boomerang or Instagram Live - the option will appear as soon as you open your Instagram screen. Just hold down for a while until the 15-second video is done. You can further edit it with all the options that will appear there.
Source: Bustle